PMAX Test Strategy

Brabus Discovery

Having been asked to audit their current Google Ads approach we quickly found lots of opportunities that were not fully being capitalised on.

Activated

PMAX transformed a niche category that was struggling due to low search volume

Category:

PAID MEDIA

Software:

GOOGLE ADS

Service:

PMAX - PPC

Client:

BRABUS

Date:

2022

Increase In Clicks

291%

Decrease in CPA

73%

Decrease in CPC

61%