Vans & Cars Indepth Digital Strategy
Sandown Mercedes Discovery
Having been asked to audit their current Google Ads approach we quickly found lots of opportunities that were not fully being capitalised on.
Activated
Having a clear strategy for Sales versus Aftersales helped drive performance in a tough sector. With Brabus, PMAX transformed a niche category that was struggling due to low search volume. Use of PMAX & DSA Page Feeds has allowed us to keep the detailed used car inventory automatically updated with Avocado.
Category:
PAID MEDIA
Software:
GOOGLE ADS, META
Service:
PPC
Client:
MERCEDES
Date:
2022
Increase in Clicks
33%
Increase in Conversions
19%
Decrease in CPA