About Us
We’re a performance agency with collaboration and partnership built into our DNA.
Based in Leeds, built for growth, and driven by impact. We Are Intrinsic exists to connect the dots between strategy, media, data, and creativity. Our team blends decades of cross-sector experience with a modern, agile mindset, meaning faster thinking, fewer layers, and work that’s built around your goals from day one.
Based in Leeds, built for growth, and driven by impact.
We’ve been on both sides of the agency-client table, so we know what matters: clear strategy, transparent reporting, campaigns that move the needle and most of all… a partnership that works.
Whether you’re a start-up in scale mode or an established brand ready to level up, we’re here to make your marketing more powerful, more profitable, and more intrinsic to your business.
Advantage in Partnership
We believe in true partnerships, because great work leads to lasting client success and a team that takes pride in every result.
Our approach is rooted in data and analytics, uncovering the insights that drive smart, effective strategy. We don’t just chase growth, we build it, efficiently and sustainably, through collaboration, clarity, and measurable performance.
Advantage in Partnership
We believe in true partnerships, because great work leads to lasting client success and a team that takes pride in every result.
Our approach is rooted in data and analytics, uncovering the insights that drive smart, effective strategy. We don’t just chase growth, we build it, efficiently and sustainably, through collaboration, clarity, and measurable performance.
Meet the Team
At We Are Intrinsic, we’re a team of strategists, creators, and problem-solvers who care about real results, genuine connections, and doing brilliant work without the fluff.
Mark
Managing Director
Mark leads We Are Intrinsic with 15+ years of experience in web, e-commerce, SEO, PPC, and digital transformation. He’s helped some of the UK’s biggest brands achieve, and exceed, their goals with smart strategy and measurable impact.
Christina
Account Director
With 18+ years in advertising and marketing, Christina excels at building long-term partnerships and delivering campaigns that make a difference.
She’s worked across sectors from finance to fashion, blending strategic thinking with creative execution.
Gemma
Project Manager
Gemma keeps projects on track with her organisational skills, attention to detail, and people-first approach, all while making sure clients and colleagues have a smooth, enjoyable experience.
Chris
Head of Paid
Chris leads our paid media strategy, ensuring campaigns deliver maximum impact across PPC, social, and display. He’s passionate about data-driven marketing, optimising performance, and helping brands grow through smart digital investment.
Matthew (Matt)
Paid Media Manager
Matt supports our paid media campaigns across PPC, social, and display, working closely with Chris to help deliver strong results for our clients. He focuses on campaign setup, optimisation, and performance tracking to help brands get more from their digital ad spend.
Gareth (Gaz)
Head of SEO
Gaz is our go-to for all things organic visibility and technical SEO. He digs deep into keyword research, competitor analysis, and backlink profiles to uncover growth opportunities. With expertise in WordPress development and SEO-focused content, he helps brands build stronger, smarter digital foundations that drive long-term results.
Natalia
Project and Social Media Manager
Natalia keeps projects organised, ensuring timelines, tasks, and communications stay on track. She supports campaign delivery across the team and manages We Are Intrinsic’s social media channels in line with the agency’s voice and values. With a background in social media and digital marketing, she brings structure and consistency to internal projects and online communications.
Dom
Chairman and Strategy Lead
Dom works alongside Mark to shape the strategic direction and growth of We Are Intrinsic. He’s focused on turning big ideas into actionable goals, helping the agency—and our clients—move forward with clarity and purpose.
How We Work
1. Discover
We start by listening. Through workshops, research, and insight sessions, we uncover where you are, what’s working, and what’s standing in the way.
1. Define
Clarity is key. Together, we shape a clear strategy – defining your goals, positioning, audiences, and success measures.
3. Design
Clarity is key. Together, we shape a clear strategy – defining your goals, positioning, audiences, and success measures.
4. Deliver
Strategy is only as good as its execution. We support you in bringing it to life, through campaigns, content, capability, and collaboration.
5. Evolve
No strategy stands still. We review, reflect, and refine, ensuring your direction stays relevant, responsive, and results-driven.
6. Report
You’ll always know what’s happening, why it matters, and how it’s moving your business forward. Transparency is part of the process.
Client Testimonials
Our results speak for themselves. Here’s what our clients have to say about working with Intrinsic - real partnerships built on trust, collaboration, and performance that delivers.
Get In Touch
Have a project in mind? Looking for a digital partner you can rely on?
We’re here to help. Use the form to tell us what you need, and our team will be in touch soon.